google business profile seo: Why Monthly Map Maintenance Packages Often Fail to Drive Actual Calls If you are a small business owner – a plumber in Chicago, an HVAC tech in Phoenix, or a personal injury lawyer in Miami – you’ve likely been pitched a “Monthly GBP Maintenance Package.” For a cool $300 to $500…
Stop Paying for Local SEO Plans That Only Track Clicks: An ROI Guide Stop Paying for Local SEO Plans That Only Track Clicks: An ROI Guide I’ve been in the local SEO trenches for a long time, and if there is one thing that consistently grinds my gears, it’s the monthly reports that marketing agencies…
Stop Focusing on Clicks and Start Optimizing for Actual Phone Calls Stop Focusing on Clicks and Start Optimizing for Actual Phone Calls For years, the SEO industry has been obsessed with vanity metrics. Marketing agencies walk into boardrooms flashing charts of “impressions,” “website visits,” and “search views.” But if you are a plumber in Chicago,…
This Text Message Script Gets 5-Star Reviews Without Being Annoying This Text Message Script Gets 5-Star Reviews Without Being Annoying In my experience in optimizing Google My Business profiles, I’ve noticed a recurring “Review Paradox.” Every business owner knows that google business profile reviews are the lifeblood of local visibility, yet almost everyone feels a…
